# Kirk Lewis II - 2026 Resume ## Contact Kirk Lewis II Plano, Texas kirk@visionsofkirk.com visionsofkirk.com ## Headline Creative Director and full-stack product design leader for enterprise data, AI interfaces, media systems, and digital ecosystems. ## Summary Creative Director, product design leader, creative product systems lead, and hands-on full-stack product builder with 20+ years across enterprise dashboards, data visualization systems, media UX, design systems, mobile products, commerce integrations, AI-assisted interfaces, motion, research, and invention. Kirk leads multidisciplinary teams, translates ambiguous business intake into working product systems, and can see a full product ecosystem from brand and strategy through feature definition, technical stack, application architecture, cloud services, interface design, implementation, launch readiness, and operating workflows. The strongest full-stack founder-product proof is Rock This: a connected iOS, Android, Shopify, and AWS-backed fashion technology ecosystem that combines wardrobe management, shopping discovery, AI media generation, social/community surfaces, credits/subscriptions, admin operations, and commerce integration. The strongest career signal is the combination: senior creative leadership, practical product strategy, deep interface craft, engineering fluency, agency-building history, and eight issued U.S. patents spanning AI UI customization, image-classification presentation interfaces, media scene intelligence, and video metadata. ## Target Roles - Creative Director - Design Director - Principal Product Designer - Head of Product Experience - AI Product Experience Lead - Innovation or Emerging Technology Design Lead ## Product Ecosystem Proof ### Rock This Product Ecosystem - Founder / Full-Stack Product Builder Location: Plano, Texas Period: Founder product work - Conceived and built Rock This as a connected fashion-technology ecosystem across iOS, Android, a Shopify application, and AWS-backed services. - Designed the product model across digital closet management, owned items, wishlist items, uploaded clothing, partner-store products, outfit composition, AI photoshoot controls, generated images/videos, soundtrack attachment, social profiles, feeds, comments, messaging, moderation, and shopping handoff. - Built and mapped the system across React Native, Expo, TypeScript, mobile navigation, authentication/onboarding, product taxonomy, commerce connectors, credit/subscription flows, admin tooling, media workflows, and AWS platform services such as Lambda, API Gateway, DynamoDB, S3, Cognito, Secrets Manager, IAM, and CloudWatch. - Demonstrates the ability to see a full product vision and build it end to end: brand, UX, mobile apps, backend/cloud architecture, commerce integrations, AI/media operations, trust-and-safety flows, admin tooling, and launch decisions. ## Selected Experience ### Citigroup - Vice President Digital Design Engineer, Sr. Mgr Location: Irving, Texas Period: 2020 - Present - Official title: Vice President Digital Design Engineer, Sr. Mgr. Functional resume positioning: Creative Director-level leadership across a multidisciplinary data visualization team producing complex dashboards, data visualizations, full-web applications, product models, and design-system guidance for business-critical operational interfaces. - Manage designers, writers, architects, cross-functional partners, workload planning, recruiting, internal relationships, and leadership communication while remaining hands-on in product strategy and interface craft. - Translate ambiguous intake, new business domains, acronyms, KPIs, and stakeholder needs into clear interface models, reusable components, and decision-ready visual systems. - Co-inventor on public Citi/Citibank patent families for AI-assisted UI customization, user-interface tokens, image-classification policy, and GUI-driven image selection. ### Fannie Mae - Lead UI/UX, Researcher, Animator, Video Production Location: Plano, Texas Period: 2018 - 2020 - Worked across research, product UI, motion design, design-system communication, and executive storytelling for enterprise product teams. - Created Blueprint Design System UI elements and motion guidelines, helping define reusable interaction and visual standards for application teams. - Conducted research and usability studies, identified cross-functional workflow problems, and translated business challenges into practical design-system opportunities. - Produced video, animation, presentation, and keynote media for executive communication and product-team alignment. ### Verizon Corporation - UI/UX Design Manager Location: Irving, Texas Period: 2010 - 2018 - Designed and managed 10-foot video experiences across cable, on-demand, set-top boxes, Xbox, PlayStation, DVR players, connected media devices, and Redbox Instant by Verizon. - Wrote and influenced requirements, produced wireframes, prepared prototypes, defined usability-study objectives, reviewed design work, and audited implementation with development groups. - Managed designers and cross-functional relationships across on-site, remote, partner, product, and development teams. - Helped ship several Verizon FiOS TV releases and brought video products into millions of homes while inventing new media interaction and metadata concepts. ### Ad Agency and Digital Product Studio Work Location: United States Period: 1999 - 2007 - Worked in and helped build multiple advertising agencies during the early web and interactive-media shift. - Created brand, campaign, website, interactive, animation, and presentation work in high-pressure client-service environments. - Built the foundation for senior creative leadership: pitching ideas, translating brand strategy into shipped digital experiences, collaborating with creative and technical teams, and carrying work from concept through production. - Built the foundation for later enterprise, product, media, and founder-work leadership. ## Product and Founder Work ### Rock This - Fashion technology ecosystem across iOS, Android, Shopify application work, AWS services, closet taxonomy, outfit composition, AI media generation, social sharing, wishlist/shopping context, credits/subscriptions, admin tools, and wardrobe operating-system thinking. - Strong founder-product proof of end-to-end ecosystem vision and execution across product strategy, UX, mobile apps, commerce, cloud services, AI media, and operations. ### Goodnight eNight - AI-powered bedtime-story product lane with child profiles, personalized prompts, AI Edit Mode, storybooks, narration, PDF export, parent review, and family-safe creative boundaries. - Additional AI storytelling and product-system work, kept secondary to Rock This on this resume. ## Patent Portfolio - 8 issued U.S. patents across AI UI customization, image-classification presentation interfaces, media scene intelligence, and video metadata. - US 12,340,074 B1 - Graphical user interface to adjust image selection based on classification information. - US 12,277,484 B2 - Systems and methods for customizing user interfaces using artificial intelligence. - US 12,254,672 B1 - Policy based representation based on classification information. - US 12,254,387 B2 - Systems and methods for customizing user interfaces using artificial intelligence. - US 12,026,599 B1 - Systems and methods for customizing user interfaces using artificial intelligence. - US 11,797,892 B1 - Systems and methods for customizing user interfaces using artificial intelligence. - US 9,319,724 B2 - Favorite media program scenes systems and methods. - US 8,977,104 B2 - Tagging video content. ## Recognition and Training - LUMA Design Thinking trained and certified. - Macromedia Site of the Day recognition for Nationwide Insurance / 30 Ways - Life Comes at You Fast. - Awarded intellectual property patents across enterprise AI interfaces and media interaction systems. ## Capability Stack - Creative direction and design leadership - Team management, recruiting, mentoring, workload planning, and stakeholder alignment - Product strategy, UX architecture, research, facilitation, and executive storytelling - Full-stack product building with React, Next.js, React Native, Expo, TypeScript, API routes, admin tools, content systems, and mobile app architecture - Product ecosystem architecture across iOS, Android, Shopify applications, AWS services, commerce integrations, social/community surfaces, admin operations, credits/subscriptions, and media workflows - Enterprise dashboard systems, data visualization, KPIs, operational interfaces, and design systems - AI product experiences, AI media workflows, OpenAI integration, data modeling, and responsible product boundaries - AWS Lambda, API Gateway, DynamoDB, S3, Cognito, IAM, Secrets Manager, CloudWatch, Supabase/Postgres persistence planning, auth/account flows, and deployment preparation - Media UX, 10-foot interfaces, video metadata, motion design, animation, and production - Advertising agency leadership, campaign/product storytelling, client-service production, pitches, and cross-functional delivery ## Selected Proof Stack - Citi enterprise dashboards, data visualization systems, and AI/interface patent families. - Verizon FiOS guide, connected media, Redbox Instant, and media metadata patents. - Fannie Mae Blueprint Design System, motion guidelines, research, and executive media. - Rock This iOS, Android, Shopify, AWS, AI media, social-commerce, admin, and wardrobe operating-system ecosystem. - Goodnight eNight AI storytelling product lane. - Advertising agency and digital product studio work from 1999 - 2007.